The NASCAR world lost a great person on Friday. After 12 months of battling cancer, Jim Hunter lost the battle Friday night at the age of 71. He was a dear friend to every one in the NASCAR garage and NASCAR world (drivers, media and public relations representatives). Jim was not only a sports writer and editor and not only a PR but also a man who loved the sport of NASCAR and the sport loved him.

         "Jim was a uniquely talented man that cannot be replaced. He was a great friend and mentor to so many in the sport. His influence will remain with and be carried on by so many of the people he touched. This is a sad day for Jim's family and his extended, NASCAR family." said NASCAR President Mike Helton.

             Hunter was diagnosed with cancer last fall when he was in Talladega. Here is what some of NASCAR had to say about the passing of Jim Hunter.

 "Jim Hunter has always been one of my favorite people in NASCAR. Always had a smile and a laugh. A great influence to so many. Certainly missed." -Kasey Kahne

 "Thoughts and prayers to Jim Hunter's family and friends. He was such a great person and will be very missed." -Reed Sorenson

""I can hear Bill Jr saying, 'We lost a good one. Hunter loved NASCAR and NASCAR loved him. He will be missed in so many ways, by so many people. best thing Hunter ever told me,I was always in trouble with the media,I ask Hunter what I was doing wrong,tell them its off the record!" -Darrell Waltrip

"If it wasnt for Jim Hunter, there is a good possibility that I might have never  made it through my first 2 years of NASCAR" -Kevin Harvick

"Jim Hunter made everyone feel like a big star in this sport! He will be missed! RIP friend!" -Jason Leffler

"Jim Hunter was smartest and most genuine person in NASCAR. I'll truly miss our conversations. Im a better person because of him. But Jim Hunter was so much more than a PR guy......" -Brendan Gaughan

"Jim was a great friend to me. He got me a long ways in our sport. He will be truly missed in the Hornaday family. RIP my friend." -Ron Hornaday

          Jim Hunter died in Daytona Beach, Florida according to NASCAR. Thought and prayers are with his friends and family.